- Branded entertainment
Music shapes the digital landscape as much as the virtual world influences music. Communication & distribution sheds light on the ways of music in the digital universe. Be enlightened too by learning more about the secrets behind successful distribution and communication, with the help of market analogies and even forays into the world of books. Profit in your everyday work by finding out more about the laws of sustainable connections within the unique relationship between the brand/the corporate world and the music/the artist.
Target groups
Music economy
Labels, publishers, distributors, managers, agencies, digital platforms/trade
+
Advertising companies (brand) and agencies for cooperation-marketing, sponsoring, music licensing, telco industries, mobile, web/broadband, provider
+
Physical and digital distribution (web, mobile), aggregators, communities and games platforms, e.g. download stores of Xbox & Playstations

